Thursday, September 9, 2021

Ford India to shut down both vehicle manufacturing factories; Sanand engine factory to continue


The top management told employees that it would rapidly "ramp down" production of its popular models made in India, such as Ford Figo, Ford Freestyle in India.

With close to $2 billion accumulated loss and falling volumes, US carmaker Ford Motor Company's Indian subsidiary held a town hall for its employees to announce its plan to curtail manufacturing operations in India. The decision will impact over 4000 employees as Ford will cease to be a mass-market brand in the country.

The top management told employees that it would rapidly "ramp down" production of its popular models made in India, such as Ford Figo, Ford Freestyle in India.

The hastily organised townhall by the Indian management of Ford reflected the woes of the US carmaker's journey in India, where it has been struggling amid weak domestic volumes, falling exports and lack of new products for the domestic market. It follows the lines of General Motors, which exited India in 2017.

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